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marketing your va business

Who Is Your Ideal Client?

I had a conversation with a VA last week who was trying to decide who her ideal client was. She had selected a market to work with that she thought would be a ‘good market’ because they needed a lot of support.

Reach Ahead to Achieve Success

One of the things that it can be hard to see as a business owner is the clear path to your own success. You can do all the planning and research that you want, but when it comes down to it, because the path you are on is unfamiliar, doubts can arise and stopping points can come up that keep you from seeing the success that you want.

Are You Putting Out the Right Message?

The other day I was shopping and came into the same aisle as a young family – Dad, Mom and Toddler. The Mom was pushing the cart, the Dad was looking on the shelves, and the Toddler got in the way of the cart Mom was trying to push around the corner. She immediately yelled, “That’s enough of this crap! You’re getting in the cart!” and proceeded to pick up the Toddler and dump him in the cart. He started to cry, and she continued, “It’s not a punishment, it’s just the way it has to be.” … Huh? Not a punishment? Then why the yelling and the dumping?

Starting a Newsletter or Mailing List

One of the most important parts of marketing your business will be to get in touch with your ideal client, and then to continue to maintain regular contact with them. It is essential that you build a relationship with your ‘people’ so that they will want to buy from you.

Are You Forgetting These 7 Details?

Working with a client on their first virtual event is your chance to shine! By bringing your expertise to the table, you can take a rookie client through their event and make them look like a professional. This will not only make them look good, but it will also reflect on you!

10 Tips to Starting a Great Virtual Assistant Blog

Having a blog these days is a really great way to update your web content regularly and it’s easy to get started. But be sure that you take the time to put a plan together to ensure that your blog is not a hodge-podge of ideas and thoughts. 1. Decide whether you want to have your blog hosted online or if you want to host it on your own server. There are advantages to both. A hosted blog allows you to have someone else handle the backend technical issues. Hosting your own blog allows you more creativity, but also costs you more time and possibly money, depending on your technical capabilities. 2. Decide who your audience is going to be.… Read More »10 Tips to Starting a Great Virtual Assistant Blog