{"id":1036,"date":"2013-04-24T11:00:32","date_gmt":"2013-04-24T15:00:32","guid":{"rendered":"http:\/\/www.yourvamentor.com\/blog\/?p=1036"},"modified":"2018-02-21T21:54:45","modified_gmt":"2018-02-22T02:54:45","slug":"the-number-1-reason-you-dont-have-enough-clients","status":"publish","type":"post","link":"https:\/\/www.yourvamentor.com\/blog\/2013\/04\/the-number-1-reason-you-dont-have-enough-clients\/","title":{"rendered":"The Number 1 Reason You Don&#8217;t Have Enough VA Clients"},"content":{"rendered":"<p>I recently came across an old teleclass I did from 2010 &#8211; 3 Secrets to Get High Paying Clients to Call You &#8211; and as I listened to it I realize that this is really important information for you to have and practice &#8211; so I reran the class as a webinar, with a new Powerpoint presentation.<\/p>\n<p>I speak with many VAs in my networking who are struggling to get clients &#8211; and though there are many reasons for this, there is one that is the most important &#8230; <b>they don&#8217;t know who they can best support.<\/b><\/p>\n<p>They haven&#8217;t figured it out. Is this you? If so, don&#8217;t worry &#8211; it&#8217;s easy to do &#8230; and it&#8217;s an absolutely essential piece of your business strategy.<\/p>\n<p><b>Look at your service offerings.<\/b> Is it a laundry list of everything you could possibly do for someone?<\/p>\n<p><b>Look at the services you are currently offering to your clients.<\/b> Are there similarities, or are you all over the map, doing one thing for one client but not others, etc.?<\/p>\n<p><b>Look at your clients (past or present).<\/b> Are they from the same industry? Do they provide similar services to their own clients?<\/p>\n<p>Your answers to the above questions will tell you whether you are focused or not &#8230; and the answers to these questions all lead to one thing &#8230; <b>a target market.<\/b><\/p>\n<p>When you market your services to a specific, targeted group of people, you end up learning what they need &#8211; and tailoring your services accordingly (no more laundry list!). You end up doing just the things you are GREAT at (and love to do) each day, because you have a focused list of services that your clients need. You also end up with a terrific group of clients because when you get connected with a group of potential clients in the same industry, you get referrals!<\/p>\n<p>A target market is one of the most important starting points for your marketing.<\/p>\n<p>Select your target market. Then build the rest of your strategy around who you want to serve.<\/p>\n<p>You can then determine what services to offer, what rates to charge, where to connect with them, and even what training or support needs you need for your own business.<\/p>\n<p>Do you have a target market? I&#8217;d love to hear about it &#8211; share them on my Facebook page: <a href=\"http:\/\/www.facebook.com\/yourvamentor\">www.facebook.com\/yourvamentor<\/a>.<\/p>\n<p>And be sure to check out my free webinar <a href=\"http:\/\/www.yourvamentor.com\/3secretswebinar\">www.yourvamentor.com\/3secretswebinar<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>I recently came across an old teleclass I did from 2010 &#8211; 3 Secrets to Get High Paying Clients to Call You &#8211; and as I listened to it I realize that this is really important information for you to have and practice &#8211; so I reran the class as a webinar, with a new&hellip;&nbsp;<a href=\"https:\/\/www.yourvamentor.com\/blog\/2013\/04\/the-number-1-reason-you-dont-have-enough-clients\/\" rel=\"bookmark\">Read More &raquo;<span class=\"screen-reader-text\">The Number 1 Reason You Don&#8217;t Have Enough VA Clients<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"","neve_meta_content_width":0,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","footnotes":"","_links_to":"","_links_to_target":""},"categories":[66],"tags":[41,155,7],"class_list":["post-1036","post","type-post","status-publish","format-standard","hentry","category-finding-clients","tag-do-what-you-love","tag-finding-clients","tag-services"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - 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