{"id":1892,"date":"2017-10-05T11:17:23","date_gmt":"2017-10-05T15:17:23","guid":{"rendered":"http:\/\/www.yourvamentor.com\/blog\/?p=1892"},"modified":"2018-02-20T11:34:22","modified_gmt":"2018-02-20T16:34:22","slug":"why-everyday-conversations-are-important-in-your-business","status":"publish","type":"post","link":"https:\/\/www.yourvamentor.com\/blog\/2017\/10\/why-everyday-conversations-are-important-in-your-business\/","title":{"rendered":"Why Everyday Conversations Are Important in Your VA Business"},"content":{"rendered":"<p>I am on the Board of Directors for our local business association, and many times I am called on to represent the association at local events.<\/p>\n<p>So that means in some of my networking I am not actually talking about my own business.<\/p>\n<p>I enjoy chatting with others about all kinds of business topics, though, so sometimes that&#8217;s even more fun for me.<\/p>\n<p>Do you ever get stuck when you are doing networking? Not sure what to say?<\/p>\n<p>Maybe getting out there at an event, and focusing on NOT talking about your own business is the solution for you.<\/p>\n<p>I had a conversation with a VA the other day about her marketing message, and how to promote her business.<\/p>\n<p>She was very stuck and she kept saying she didn&#8217;t know how to talk about herself. It&#8217;s a very common sticking point for VAs.<\/p>\n<p>I pointed out that she could probably sell her husband&#8217;s business to anyone because it is not a subjective sell like her own is.<\/p>\n<p>She knows how brilliant he is. She knows how well he does his job. She knows how dedicated he is.<\/p>\n<p>She knows that anyone who works with him will be very lucky. And smart!<\/p>\n<p>She agreed with me 100% when I told her all of that.<\/p>\n<p>Then I told her that all the same things were true about her.<\/p>\n<p>She was surprised by that. But she could not deny it.<\/p>\n<p>It&#8217;s the same thing when you are trying so hard to sell yourself. It can feel uncomfortable.<\/p>\n<p>When you try too hard to bring the conversation back around to how you can help someone, it might feel uncomfortable or forced. It probably is.<\/p>\n<p>But when you just chat normally, like a conversation is supposed to work, it is effortless.<\/p>\n<p>You may even start to doubt yourself if you have a couple of conversations that don&#8217;t go as well as you wanted them to.<\/p>\n<p>By putting yourself in many different situations, it helps you to recognize your own value. You are able to sit back and just enjoy the conversation, and then reflect on it.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"CToWUd a6T alignright\" tabindex=\"0\" title=\"Metcalfe Fair\" src=\"https:\/\/ci3.googleusercontent.com\/proxy\/PbBG1DbIRQwPDZ83ZzUNiTXnfIBa7xBM7zggEXyOo444dH-gcYU19-vpCxYCabornauy-aYo_e8Pu3__rqXlj5vBTjkxAl3AMZjnplL4v34c-iYFdLANmCz9nFm_YrK55nuX6eQhMaUZ=s0-d-e1-ft#https:\/\/d1yoaun8syyxxt.cloudfront.net\/mf137-6298111a-557a-460e-8dcc-e6322a0472c4-v2\" alt=\"Metcalfe Fair\" width=\"412\" height=\"309\" align=\"bottom\" border=\"0\" \/><\/p>\n<p>This week, our association had a booth at our local fair. I found that I had very low stress conversations with people on a variety of business topics (and non-business topics too!)<\/p>\n<p>It was amazing how much I learned about what people need in their business.<\/p>\n<p>Because there were so many people coming by our booth, I asked a bunch of basic questions.<\/p>\n<p>Did they have a business in our area? What did they do for business? What were they looking for in term of support from the association? That type of thing.<\/p>\n<p>And then of course, what brought them to the Fair? What was their favourite exhibit or part of it? Great ice breakers.<\/p>\n<p>We had nothing to &#8216;sell&#8217; them really, so we just talked. It was very effective. We made deeper connections with people than if they had just come to our booth to fill out a ballot and then left.<\/p>\n<p>Many of them signed up for our newsletter and we think we might even sign up 5 new members (that&#8217;s huge!).<\/p>\n<p>I attribute it to the conversations we had. And there was nothing really special about what we talked about. That&#8217;s almost always the way it goes in a successful networking conversations.<\/p>\n<p>When you have normal conversations, and just ask questions, it is very interesting where things can lead.<\/p>\n<p>Be aware of your own everyday conversations. You can get a lot of information about things when you step outside the box. Just think of them as normal conversations, not sales conversations (even though on some level they might be).<\/p>\n<p>Be attentive during those conversations. See if you can pick out things that you can apply to your own business.<\/p>\n<p>Always look for things that can show you your own value too.<\/p>\n<p>It&#8217;s easier than you think when you just treat it as normal.<\/p>\n<p>If you want some help figuring out your own value, book your complimentary &#8216;Cut to the Chase&#8217; call with me here:\u00a0<a href=\"http:\/\/www.yourvamentor.com\/15-min\" target=\"_blank\" shape=\"rect\" data-saferedirecturl=\"https:\/\/www.google.com\/url?hl=en&amp;q=https:\/\/mf137.infusionsoft.com\/app\/linkClick\/32533\/cd1d55636f19e27d\/842361\/4882342ab5da5fa4&amp;source=gmail&amp;ust=1507298824843000&amp;usg=AFQjCNGjObuEJJ059oxxA7NyEgiv1aslpw\">www.yourvamentor.com\/15-min<\/a>.<\/p>\n<p>I look forward to chatting with you!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I am on the Board of Directors for our local business association, and many times I am called on to represent the association at local events. So that means in some of my networking I am not actually talking about my own business. I enjoy chatting with others about all kinds of business topics, though,&hellip;&nbsp;<a href=\"https:\/\/www.yourvamentor.com\/blog\/2017\/10\/why-everyday-conversations-are-important-in-your-business\/\" rel=\"bookmark\">Read More &raquo;<span class=\"screen-reader-text\">Why Everyday Conversations Are Important in Your VA Business<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"","neve_meta_content_width":0,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","footnotes":"","_links_to":"","_links_to_target":""},"categories":[63],"tags":[154,20,153],"class_list":["post-1892","post","type-post","status-publish","format-standard","hentry","category-networking","tag-networking","tag-prospective-client","tag-business-strategy-tips"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Why Everyday Conversations Are Important in Your Business<\/title>\n<meta name=\"description\" content=\"When you 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