{"id":2451,"date":"2019-01-03T16:02:17","date_gmt":"2019-01-03T21:02:17","guid":{"rendered":"http:\/\/www.yourvamentor.com\/blog\/?p=2451"},"modified":"2020-03-07T10:52:49","modified_gmt":"2020-03-07T15:52:49","slug":"market-your-business-well-in-20-minutes-a-day","status":"publish","type":"post","link":"https:\/\/www.yourvamentor.com\/blog\/2019\/01\/market-your-business-well-in-20-minutes-a-day\/","title":{"rendered":"Market Your Business (Well!) in 20 Minutes a Day"},"content":{"rendered":"\n<p><strong>Are you spending all day marketing your business? Or no time at all?<\/strong><\/p>\n\n\n\n<p>I run into this often when I am talking with VAs.<\/p>\n\n\n\n<p>Either they say they are <strong>spending all day looking for clients<\/strong>, because they have no client work to do.<\/p>\n\n\n\n<p>Or they are <strong>spending all their time doing client work<\/strong>, and they don\u2019t have time to organize and do marketing.<\/p>\n\n\n\n<p><strong>Neither of these are going to serve you in your business.<\/strong><\/p>\n\n\n\n<p>Marketing is so important \u2013 whether you are actively looking\nfor clients or not, you need to be sure that you have a marketing plan that suits\nyour schedule, and helps you meet your goals.<\/p>\n\n\n\n<p>Here are some of the things you can do in just 20 minutes a\nday (every day!) to keep your business in front of your audience.<\/p>\n\n\n\n<p>It\u2019s very easy to get sucked down the rabbit hole of\nmarketing \u2013 particularly on social media \u2013 so what you need to do is to develop\na strategy that minimizes the time you spend doing it, while maximizing your\nresults.<\/p>\n\n\n\n<p><strong>What are you spending your time on now? <\/strong>Knowing what you are doing is the first step. <\/p>\n\n\n\n<p><strong>You are probably on social media, attending live networking events, writing blog posts, sending out newsletters, making images, researching inspirational and motivational quotes, and more.<\/strong><\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"alignright is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.yourvamentor.com\/blog\/wp-content\/uploads\/2019\/04\/YVAM-Market-Your-Business-20-Mins-a-Day.png\" alt=\"\" class=\"wp-image-2512\" width=\"298\" height=\"298\" srcset=\"https:\/\/www.yourvamentor.com\/blog\/wp-content\/uploads\/2019\/04\/YVAM-Market-Your-Business-20-Mins-a-Day.png 800w, https:\/\/www.yourvamentor.com\/blog\/wp-content\/uploads\/2019\/04\/YVAM-Market-Your-Business-20-Mins-a-Day-150x150.png 150w, https:\/\/www.yourvamentor.com\/blog\/wp-content\/uploads\/2019\/04\/YVAM-Market-Your-Business-20-Mins-a-Day-300x300.png 300w, https:\/\/www.yourvamentor.com\/blog\/wp-content\/uploads\/2019\/04\/YVAM-Market-Your-Business-20-Mins-a-Day-768x768.png 768w\" sizes=\"auto, (max-width: 298px) 100vw, 298px\" \/><\/figure><\/div>\n\n\n\n<p>These are really common things that people \u2018do\u2019 for\nmarketing. But are they working for you?<\/p>\n\n\n\n<p>How much time are you spending doing any of these?<\/p>\n\n\n\n<p><strong>How many clients have you gotten directly from attending live events or from social media \u2013 or through posting motivational quote graphics?<\/strong><\/p>\n\n\n\n<p>Who is reading your blog or newsletter?<\/p>\n\n\n\n<p><strong>Newsflash: without a plan none of these things will find you clients. <\/strong><\/p>\n\n\n\n<p>So what do you need to do instead?<\/p>\n\n\n\n<p><strong>Focus on one to three activities \u2013 and do them really well.<\/strong><\/p>\n\n\n\n<p>Commit the time, and the strategy. Track your activity and\nmake adjustments where necessary, so that you get the results you seek.<\/p>\n\n\n\n<p><em>What can you do in 20 minutes a day?<\/em><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Post 2 updates<\/strong> on two to three profiles<\/li><li><strong>Respond to everyone<\/strong> who has reacted to your posts<\/li><li><strong>Thank people <\/strong>for sharing your content (really thank them, not just \u2018thanks for the RT\u2019!)<\/li><li><strong>Find new people<\/strong> to follow<\/li><li><strong>Unfollow<\/strong> those that are cluttering your feed<\/li><li><strong>Make two connections a day<\/strong> on other people\u2019s posts (or share their stuff)<\/li><li><strong>Write 3 posts<\/strong> to schedule on your social media<\/li><li><strong>Create 2 images<\/strong> for your social media<\/li><\/ul>\n\n\n\n<p>That whole list will probably take you LESS than 20 minutes a day \u2013 and it will be much more effective than blindly scrolling through your feed.<\/p>\n\n\n\n<p>Your marketing strategy needs to be targeted, focused and\nsmart for it to be effective.<\/p>\n\n\n\n<p><strong>Try it for a month.<\/strong> Just 20 minutes a day can help you develop a steady routine, and you can figure out what works for you (so you can do more of it!)<\/p>\n\n\n\n<p><strong>The most important thing is to be consistent <\/strong>with your efforts.<\/p>\n\n\n\n<p><strong>The second most important thing is to track what you are doing <\/strong>so you know what is working \u2013 and what is not. Don\u2019t spend your time doing things you don\u2019t need to do.<\/p>\n\n\n\n<p>Set a good goal \u2013 one that you can measure. Get one client\nfrom Linked In by the end of the month. That\u2019s measurable in many ways. <\/p>\n\n\n\n<p>Then develop a set of action plans to help you reach that\ngoal.<\/p>\n\n\n\n<p>Spend your 20 minutes a day focused on marketing that\nsupports that goal.<\/p>\n\n\n\n<p>Then celebrate that client (I bet you\u2019ll even get more than one!)<\/p>\n\n\n\n<p>For more information about marketing your VA business,  check out my free VA training videos on my&nbsp;<a href=\"https:\/\/www.youtube.com\/channel\/UC14pc3x4TriBKFYdKpeLuJw?sub_confirmation=1\">Youtube channel.<\/a> <\/p>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/www.youtube.com\/channel\/UC14pc3x4TriBKFYdKpeLuJw?sub_confirmation=1\"><img loading=\"lazy\" decoding=\"async\" width=\"336\" height=\"280\" src=\"https:\/\/www.yourvamentor.com\/blog\/wp-content\/uploads\/2018\/09\/Virtual-Assistant-Training-withTracey-DAviero.jpg\" alt=\"Free Training Videos for Virtual Assistants with Tracey D'Aviero\" class=\"wp-image-2411\" srcset=\"https:\/\/www.yourvamentor.com\/blog\/wp-content\/uploads\/2018\/09\/Virtual-Assistant-Training-withTracey-DAviero.jpg 336w, https:\/\/www.yourvamentor.com\/blog\/wp-content\/uploads\/2018\/09\/Virtual-Assistant-Training-withTracey-DAviero-300x250.jpg 300w\" sizes=\"auto, (max-width: 336px) 100vw, 336px\" \/><\/a><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Are you spending all day marketing your business? Or no time at all? I run into this often when I am talking with VAs. Either they say they are spending all day looking for clients, because they have no client work to do. Or they are spending all their time doing client work, and they&hellip;&nbsp;<a href=\"https:\/\/www.yourvamentor.com\/blog\/2019\/01\/market-your-business-well-in-20-minutes-a-day\/\" rel=\"bookmark\">Read More &raquo;<span class=\"screen-reader-text\">Market Your Business (Well!) in 20 Minutes a Day<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":2512,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"off","neve_meta_content_width":0,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","footnotes":"","_links_to":"","_links_to_target":""},"categories":[55],"tags":[],"class_list":["post-2451","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-social-media"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Market Your Business (Well!) in 20 Minutes a Day - Learn to Be a Ridiculously Good Virtual Assistant<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.yourvamentor.com\/blog\/2019\/01\/market-your-business-well-in-20-minutes-a-day\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Market Your Business (Well!) in 20 Minutes a Day - Learn to Be a Ridiculously Good Virtual Assistant\" \/>\n<meta property=\"og:description\" content=\"Are you spending all day marketing your business? Or no time at all? I run into this often when I am talking with VAs. Either they say they are spending all day looking for clients, because they have no client work to do. Or they are spending all their time doing client work, and they&hellip;&nbsp;Read More &raquo;Market Your Business (Well!) in 20 Minutes a Day\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.yourvamentor.com\/blog\/2019\/01\/market-your-business-well-in-20-minutes-a-day\/\" \/>\n<meta property=\"og:site_name\" content=\"Learn to Be a Ridiculously Good Virtual Assistant\" \/>\n<meta property=\"article:publisher\" content=\"http:\/\/www.facebook.com\/yourvamentor\" \/>\n<meta property=\"article:published_time\" content=\"2019-01-03T21:02:17+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-03-07T15:52:49+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.yourvamentor.com\/blog\/wp-content\/uploads\/2019\/04\/YVAM-Market-Your-Business-20-Mins-a-Day.png\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Tracey D&#039;Aviero\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@tracey_d\" \/>\n<meta name=\"twitter:site\" content=\"@tracey_d\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Tracey D&#039;Aviero\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.yourvamentor.com\/blog\/2019\/01\/market-your-business-well-in-20-minutes-a-day\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.yourvamentor.com\/blog\/2019\/01\/market-your-business-well-in-20-minutes-a-day\/\"},\"author\":{\"name\":\"Tracey D'Aviero\",\"@id\":\"https:\/\/www.yourvamentor.com\/blog\/#\/schema\/person\/abe20fc729af3323a907d3e58f3aacf5\"},\"headline\":\"Market Your Business (Well!) in 20 Minutes a Day\",\"datePublished\":\"2019-01-03T21:02:17+00:00\",\"dateModified\":\"2020-03-07T15:52:49+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.yourvamentor.com\/blog\/2019\/01\/market-your-business-well-in-20-minutes-a-day\/\"},\"wordCount\":613,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.yourvamentor.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.yourvamentor.com\/blog\/2019\/01\/market-your-business-well-in-20-minutes-a-day\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.yourvamentor.com\/blog\/wp-content\/uploads\/2019\/04\/YVAM-Market-Your-Business-20-Mins-a-Day.png\",\"articleSection\":[\"social media tips\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.yourvamentor.com\/blog\/2019\/01\/market-your-business-well-in-20-minutes-a-day\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.yourvamentor.com\/blog\/2019\/01\/market-your-business-well-in-20-minutes-a-day\/\",\"url\":\"https:\/\/www.yourvamentor.com\/blog\/2019\/01\/market-your-business-well-in-20-minutes-a-day\/\",\"name\":\"Market Your Business (Well!) in 20 Minutes a Day - 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