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Who Inspires You in your VA Business?

Who inspires you in your business? When we work alone all day, every day, sometimes inspiration is something that eludes us. At least on a regular basis. It’s important for Virtual Assistants to connect with people who inspire to do well, to build, to grow, or to do whatever it is you want to do with your business. I am on the mailing lists and in the social media groups of many, many people that I look to for inspiration. Sometimes I need inspiration to know that I am on the right path. Sometimes it’s to help me find my way through a period of growth. And sometimes it’s just to help me keep my mindset in a positive space.… Read More »Who Inspires You in your VA Business?

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Is Your Marketing Plan Rocking or Sucking?

It’s a good idea to check in regularly with where you’re at in terms of your marketing plan goals and objectives. You should definitely look at these numbers at least quarterly, but it is even better to look at them once a month (or once a week!). Your goals might include things like revenue, number of sign-ups to your list, number of products sold, number of visitors to your website and blog – and so on. Regardless of what you measure, you want to make sure you take time out regularly to see how you’re doing. Is your marketing rocking or sucking? Are you rocking? If you are humming right along and reaching your objectives – that’s fantastic. Check in… Read More »Is Your Marketing Plan Rocking or Sucking?

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Time To Set New Goals!

A change of seasons often brings along a change of thought patterns. Spring usually makes us think of renewing and growth. Summer means time off and relaxing, or increased family time. When Fall arrives, and everyone goes back to school, and vacations are over, it usually means that we get back to our busy lives. Many business owners set new goals each quarter, or each season. It’s a good practice to get into because of the way our mindset naturally shifts as the seasons change. So here we are at the beginning of a new quarter, and it’s time to set some new goals. How do you set goals in your business? Do you just think about them? Do you… Read More »Time To Set New Goals!

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Does This Bother You?

One of the most important decisions you will make in your business is what you charge. Revenue is what drives your business. Without money coming in the door, your business can not sustain itself. But what is the right rate? What is enough, but not too much? What takes into account your value, without being exclusive? What are you and your clients comfortable with? These are the questions that you need to consider when setting your rates. But many VAs don’t have the confidence to simply make that decision. They have to ask lots of others what their opinion is. And that’s okay, don’t get me wrong. Advice is good! But once you ask around, you still have to be able… Read More »Does This Bother You?

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Make Sure You Don’t Miss The Point!

When you are in a conversation with someone, are you really listening to what they are saying? Or are you just waiting for your turn to jump in and speak? Or even worse, are you just looking to point out their errors? If you do any of these things, you are not alone. But you should try to stop. A long time ago in a performance evaluation I got told by our HR Director that I didn’t wait long enough after someone else spoke to respond. I hadn’t noticed it before, but as I reflected on what she said, I realized she was right. I was a fast responder! She said that my mind worked very quickly and that I made… Read More »Make Sure You Don’t Miss The Point!

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Do You Really Have What It Takes To Be a Successful Virtual Assistant?

Getting into business is easy. Staying in business … not so much. There is the basic stuff that you have to know, like business and marketing, of course, but that’s not what I’m talking about. I’m talking about you. Your personality. Your perseverance. Your personal strength. Arlene Dickinson talks about this in her book All In. She says if you don’t have the personal strength (she calls it a few different things – mental muscle is one of my favourites – but basically it is really about resilience and personal strength) then you will not be able to cut it as an entrepreneur. I totally agree with this. Not everyone has the mental strength to be a business owner, and… Read More »Do You Really Have What It Takes To Be a Successful Virtual Assistant?

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It Takes a Minimum of 21 Days to Form a New Habit

Lately I have been working on a new strategy to market my business. My business has changed completely in the last year – totally planned changes! – I have gone from running a full time VA business of my own, with some VA training and coaching on the side – to now owning two VA associations, and having my training and coaching at the forefront, and my VA business considerably downsized. It’s been a complete flip – and with that come new challenges. I have earned my main income from my VA business for many, many years now. I know how to market it. I know how to network for it. I know how to find clients whenever I want… Read More »It Takes a Minimum of 21 Days to Form a New Habit

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Did You Reach Your Goals This Month?

I taught a workshop this month about goal setting. I know, I know. I talk about goals a lot. But as a business owner, goals are essential to your success, your profit and your growth. If you don’t know what you are trying to achieve – then how can you achieve it? I set lots of goals. Some I reach, others I don’t. I don’t beat myself up about the things that don’t go well. But I do ask myself why they might have failed, so that I can do better next time. For instance, I joined a 100 connections challenge earlier this year. The challenge was to reach out 100 people in 100 days about your business. That means… Read More »Did You Reach Your Goals This Month?

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