marketing your va services

Podcast: Create Content That Stands Out From Daily Actions and Interactions

Today’s Quote: Social media is here. It’s not going away; not a passing fad. Be where your customers are: social media. – Lori Ruff Welcome to another episode of the podcast that teaches you how to be a ridiculously good virtual assistant. Today we are going to talk about creating content that stands out – from your daily actions and interactions. Click the play button above to tune in, or choose your favourite podcast player below:   Connect with Tracey D’Aviero, VA Coach and Trainer         Episode Notes: So everything is content. What do I mean by that? Well, a lot of VAs tell me that they don’t know what to post about, so it mostly comes… Read More »Podcast: Create Content That Stands Out From Daily Actions and Interactions

Podcast: Preparing To Take Time Off From Your VA Business

Today’s Quote: One of the most tragic things I know about human nature is that all of us tend to put off living. – Dale Carnegie Welcome to another episode of the podcast that teaches you how to be a ridiculously good virtual assistant. Today we are going to talk about how to take time off in your business. Click the play button above to tune in, or choose your favourite podcast player below:   Connect with Tracey D’Aviero, VA Coach and Trainer         Episode Notes: Today we are going to talk about how to take time off in your business.  Time off. Time to recharge your batteries, get some rest, get some personal time in, get… Read More »Podcast: Preparing To Take Time Off From Your VA Business

Podcast: Marketing Your VA Business Without Breaking Self Promotion Rules

Today’s Quote: Your true value is determined by how much more you give in value that you take in payment. – Bob Burg Welcome to another episode of the podcast that teaches you how to be a ridiculously good virtual assistant. Today we are going to talk about self promotion and how it confuses and frustrates new VAs. Click the play button above to tune in, or choose your favourite podcast player below:   Connect with Tracey D’Aviero, VA Coach and Trainer         Episode Notes: What is self promotion? Basically it’s showcasing yourself and your business to an audience of people in a group somewhere. When that forum or group is owned by someone else, self promotion… Read More »Podcast: Marketing Your VA Business Without Breaking Self Promotion Rules

Podcast: Struggles Business Owners Face and How VAs Help Them

Today’s Quote: Focus on your strengths … Delegate your weaknesses. – Kim Garst Welcome to another episode of the podcast that teaches you how to be a ridiculously good virtual assistant. Today we are going to talk about how VAs help their clients. If you’re not sure why a client should hire you – be prepared to take some notes today! Click the play button above to tune in, or choose your favourite podcast player below:   Connect with Tracey D’Aviero, VA Coach and Trainer         Episode Notes: The reason that VAs exist is to help business owners get things done. In a nutshell anyway. But why do they need help to begin with? What moves a… Read More »Podcast: Struggles Business Owners Face and How VAs Help Them

Podcast: Use LinkedIn Smarter to Get VA Clients

Today’s Quote: LinkedIn is no longer your online resume, it’s your digital reputation. – Jill Rowley Welcome to another episode of the podcast that teaches you how to be a ridiculously good virtual assistant. Today we are going to talk about how to use LinkedIn smarter, so you can market yourself properly and yes, get clients. Click the play button above to tune in, or choose your favourite podcast player below:   Connect with Tracey D’Aviero, VA Coach and Trainer         Episode Notes: Where are you looking for clients? A lot of VAs tell me that they are looking for clients on social media. If that’s you, how’s it working for you? When we are trying to… Read More »Podcast: Use LinkedIn Smarter to Get VA Clients

Podcast: In Demand Services for Virtual Assistants

Today’s Quote: If you want to stand out from the crowd, give people a reason not to forget you. – Richard Branson Welcome to another episode of the podcast that teaches you how to be a ridiculously good virtual assistant. Being ridiculously good at providing VA services means that you become known for being the go-to person for your clients. In this episode we will talk about some in-demand services that clients are seeking, and how you can stand out in the crowd by providing these exceptionally well for them. Click the play button above to tune in, or choose your favourite podcast player below:   Connect with Tracey D’Aviero, VA Coach and Trainer         Episode Notes:… Read More »Podcast: In Demand Services for Virtual Assistants

Do I Really Need A Target Market as a VA?

When Virtual Assistants come to me and say they are having trouble finding clients, I always ask them who their target market is. Many times the answer is ‘I don’t have one’ or ‘I haven’t narrowed it down yet.’ If you have not chosen a target group to market your services to, you are making things much more difficult for yourself to grow your VA business. Narrowing down to serve a target market is an important part of your business planning. Without knowing who your customers are, it will be naturally harder to find them. Think about the places that you shop or go to. Who are their customers? What are their products and services? Who do they cater to?… Read More »Do I Really Need A Target Market as a VA?

Be Interesting, and Interested, When Networking

If I were to ask you what you do, how would you respond? There are lot of different situations you might be asked that in, so to be fair what I mean is if I meet you at a business event (online or in person), how would you respond? Many VAs I know don’t handle this most important question well. Our instinct, or perhaps what we have been taught somewhere along the line, is that we need to respond with a well-rehearsed elevator pitch. I hate elevator pitches. Sorry to be so blunt, but I think they ruin conversation. Real conversation. You start by saying you are a Virtual Assistant (which may even confuse the person you are having the… Read More »Be Interesting, and Interested, When Networking