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virtual assistant business strategy

Marketing Tips for your Virtual Business

Do you find yourself so busy working IN your business that your own marketing efforts get shuffled off to the side? If so, you are not alone. Many virtual professionals get so busy working with their own clients, that they don’t regularly market their own business. This can lead to dry spells in bringing on new clients, or even lost networking opportunities. It’s important to make sure that you are maintaining your marketing all year round, and of course bumping it up when necessary to bring new clients or prospects into your ‘funnel’. Here are a few ways you can bolster your marketing efforts: 1. Network regularly. Think about what it is you want to accomplish, and make a plan… Read More »Marketing Tips for your Virtual Business

What would you do differently?

As a business owner, it’s important to review and assess the aspects of your business on a regular basis. In order to grow and be successful, you need to be sure that you are doing things like maximizing revenue and minimizing expenses, among many other things. If you could take one whole day to just stand back and look at your business … what would you do differently? It’s something that not many of us do without the prodding of a coach or an accountability partner. Often we get caught up in the day to day running of our business, and we forget to make sure we are doing everything we need to, to guide it in the direction we… Read More »What would you do differently?

The Strategy of Knowing Your Client’s Business

Building a business takes strategy. You know that from building your own business. You want to build a business that is successful and thriving. What is the easiest way to do that? Work with clients whose businesses are also successful and thriving. It seems like a simple concept, but most VAs I know want to work with clients on a long term basis – and they have no idea what to do in order to find them. The key is to find clients who are currently (or planning to) growing their businesses, because that will mean that your business will grow as well. There is one important thing you need to do for them that will help both of you.… Read More »The Strategy of Knowing Your Client’s Business

Strategies for a Thriving Virtual Assistant Business

Do you strategize in every area of your business? Only some areas? (or should I even ask – any??) Many virtual professionals I know have gone through that phase where they just put one foot in front of the other and hope that things go well. The problem with that is that if you don’t have a plan in place, you can experience a lot of issues: you can go off track worse, you can go nowhere you can’t measure your successes In order to know whether things are going the best way possible in your business it’s important to determine where you want to go, how you want to get there, how you are GOING to get there, and… Read More »Strategies for a Thriving Virtual Assistant Business

Who Are You Accountable To?

What is it they say about the best laid plans? I think it’s something about planning being futile when you aren’t certain of what the actual outcome will be. That may be true if you make plans or goals in your business and you don’t have a strategy in place to roll it out, but it can also be true if you don’t have someone there to make sure it gets done. Who are you accountable to in your business? You are a small business owner. You probably work on your own for the most part (maybe with some support of your own, but maybe not yet). So who keeps you on track? Do you do it yourself? Do you… Read More »Who Are You Accountable To?