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virtual assistant business strategy

What I have learned (and from whom!) – a peek behind my VA business curtain!

I am a big advocate of professional development in business. I believe that in order to keep growing, you need to keep learning. And it’s definitely why I choose to teach! Of course in order to grow from your learning, you need to implement what you learn into your business. So although I suggest learning as much as you can, you still need to monitor what you are doing (especially the free stuff which can get out of control quickly!) so that you are only doing as much as you can implement. There will always be another social media class or planning day, but if you can’t put into practice what you are learning then you should think twice about… Read More »What I have learned (and from whom!) – a peek behind my VA business curtain!

Who Inspires You in your VA Business?

Who inspires you in your business? When we work alone all day, every day, sometimes inspiration is something that eludes us. At least on a regular basis. It’s important for Virtual Assistants to connect with people who inspire to do well, to build, to grow, or to do whatever it is you want to do with your business. I am on the mailing lists and in the social media groups of many, many people that I look to for inspiration. Sometimes I need inspiration to know that I am on the right path. Sometimes it’s to help me find my way through a period of growth. And sometimes it’s just to help me keep my mindset in a positive space.… Read More »Who Inspires You in your VA Business?

Are You On Your Way to Burnout?

How’s it going in your business? Are you stressed? anxious? nervous? excited? tired? BUSY? When we are asked this question, often the answer is BUSY. We don’t ever mind sharing that, but we would probably be less inclined to use any of those other words to describe how things are going if someone asks. Why is that? Isn’t it normal to be stressed or excited in business? The point of being an entrepreneur is that we have a fire lit in our bellies that we want to work towards every day. But the truth is, we often just keep those feelings inside and share that we are ‘busy’. To me, when you filter the response you give people, that could… Read More »Are You On Your Way to Burnout?

10 Ideas to Inspire Your Social Media Posting

Do you struggle with what to post on social media? Virtual Assistants often second guess what they should be putting out there on their own social media channels. The main thing you need to be doing in your marketing is sharing your expertise. Anything you post on your business social media profiles, should be information that your potential clients would be interesting in seeing. Motivational posts are rampant on channels like Facebook, Twitter and Instagram. Many people are putting motivational quotes on beautiful images and while they are nice to look at, they aren’t going to tell your clients what you are good at doing. Now I know what you’re thinking – I can’t post sales stuff all the time.… Read More »10 Ideas to Inspire Your Social Media Posting

How Do You Find Your Core Message for Your VA Business?

Marketing and networking can be challenging when you are a VA.   If it’s not something you specialize in providing as a service to your clients, there can be a steep learning curve.  But how do you get clients if you don’t learn a little bit about marketing, right? One of the pieces of advice I like to share is about developing a core message that you can talk with people about. When you go to a networking event, and someone asks you what you do, how do you reply? Usually this goes one of two ways: either you recite your 30 second elevator pitch, or you just tell them you are a VA.  Neither of these is the right answer to that… Read More »How Do You Find Your Core Message for Your VA Business?

Say No to Get More Done In Your VA Business

Do you ever feel like you are running so fast that if you stop everything will crash in on you? It’s like that scenario of having so many balls in the air, and if someone tries to catch one for you, they will all drop. That was me, the last couple of weeks. I have a lot going on, like most of us, and my life is busy and so is my business. But it’s really not a good way to be all the time. You have to have ebbs and flows of activity. You have to be able to rest and then come back strong to work well. I know this. I teach this. But sometimes I don’t do… Read More »Say No to Get More Done In Your VA Business

7 Simple Tips to Building a Sustainable Virtual Assistant Business

This week I am celebrating my 7th anniversary of Your VA Mentor (I began teaching in 2010). It’s very exciting, and it occurred to me that perhaps I should share my tips with you, for how to remain in business long-term. They are simple tips, and they are ones that I have lived by over the last 7 years. Now granted I have not run Your VA Mentor full time up until now, but I have spent a lot of time and money keeping it in business to serve you – and I’ve done it by using the tips below! 1. Start with your passion.  Whatever you decide to do in your business, know that you will have hard times.… Read More »7 Simple Tips to Building a Sustainable Virtual Assistant Business

Where Are You Finding Your VA Clients?

Where are you looking for new clients? This is something that I come across often – and VAs tell me ‘everywhere’. I’m here to tell you that ‘everywhere’ is the wrong answer if you are asking yourself that question. When you are in business, you always need to be on the lookout for prospective clients. That’s a given! But looking everywhere is a waste of time and not the same thing at all. I’ve heard people complain: “I’m networking all day long and there are no good clients out there.” “I spend all of my time looking for clients but I don’t have any.” “I am ready to give up. All clients want to pay a VA peanuts:” Have you… Read More »Where Are You Finding Your VA Clients?