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virtual assistant business strategy

The Power of Social Media

Be careful what you say on social media. I know, you’ve heard this before. But it really is true. First of all, when you put something out there on social media, it never really goes away. And secondly, you could really, really hurt someone (personal or business) with your ‘share’. I’ve seen many people get emotional and rant about various things. I’ve seen people overshare (I love that word!) and I’ve seen people say things they later come to regret. But here’s the thing. When you put something out there, if anyone shares it, you run the risk of it staying online forever. Even if you come back to delete it from your own profile. We learned that this week… Read More »The Power of Social Media

What Is Your Biggest Fear?

I was talking with a colleague recently about success – or lack of success. It was a pretty general conversation but we were talking about VAs and mindset to start with and it morphed into this conversation about what everyone really wants. What we want. What do you want? What are you afraid of? Our fear can often cripple us as business owners. We can be afraid to make decisions because we don’t know what the outcome might be. Have you ever had these feelings? If you have, you are perfectly normal!! Fear of the unknown is one big reason I recommend having an accountability partner or coach. It helps you to push past the hesitation – however small or large –… Read More »What Is Your Biggest Fear?

It’s Not Personal, It’s Business

This week I have seen a common theme running through various Facebook groups for VAs. Well, I see it quite often but for some reason this week it really became noticeable on several groups. It’s about personal versus business. The whole concept.  One of the things I have learned in my business life is that most men handle business decisions VERY differently than most women do. Most men treat their business like a business.They make decisions for the good of the business, not because they think people will like them better or because they think that people will judge them for making a hard decision. Most women tend to treat their business as their pet project, or even as extension of their… Read More »It’s Not Personal, It’s Business

3 Ways Practice Makes Perfect

For some reason, many VAs I know think that they should instinctively know how to do everything in their business. They actually criticize themselves if they don’t know how to do something – like finances, strategic planning, analytics, marketing, networking, sales. These are all of the things that you need to learn to be a successful business owner. But these things don’t come naturally – to anyone, believe it or not!! You need to learn them, like you’ve learned anything else in life. And you need to practice them to get better at them. There is a quote by Thomas Edison that sits on the top of my computer monitor: Many of life’s failures are people who did not realize how… Read More »3 Ways Practice Makes Perfect

Getting VA Clients is Easy

I recently taught a training session on getting great clients. One of the things I hear VAs lament about all the time is the lack of clients. Or the lack of great clients. If they don’t have clients, they think there are none out there. If they do have clients, they think they need to do whatever the client wants to keep them. I mean, really, who likes to turn down money? But it’s not a way to build a sustainable, awesome business. When you are operating your VA business, YOU get to make the choices – how much to charge, what services to provide, and who you want to work with. If you aren’t comfortable making these three decisions, then you are missing an essential piece of your business. Getting clients is easy – all you have to do… Read More »Getting VA Clients is Easy

Ready to Quit Being A Virtual Assistant?

I see this situation all the time. You’ve hung out your shingle, you’ve set up your website, you offer every service under the sun. You have no clients. Or, you have a few clients but you are doing all kinds of different things for them. There is no system to your day or your workflow. Or, you have many clients and you are working morning, noon and night to get your client work done. Whatever the circumstance, you are frustrated. You are tired. You are ready to quit. You often think about just going and getting a job. And maybe that’s the right decision. But it’s probably not. I’ve been in this situation many, many times, like a lot of my colleagues. It’s time to step back and have a look… Read More »Ready to Quit Being A Virtual Assistant?

How Do You Get More VA Clients?

The number one thing VAs tell me about their business is that they do not have enough clients. My coaching clients work with me for various reasons, but one of the main goals that we set it is to get more clients. Your business can not survive if you don’t have people paying you to do the work they need. And yet, it’s something that many VAs just can’t figure out how to do properly. There are many, many reasons why this occurs in your business. Perhaps you aren’t in touch with enough good prospects. Perhaps you don’t have a solid marketing message. Perhaps you don’t have the right intention or goal in place. Perhaps you aren’t saying the right… Read More »How Do You Get More VA Clients?

3 Simple Ways to Improve The Bottom Line in Your VA Business

How is your business going for you? Are you making enough money? Just getting by? Suffering? I hear ya. When we get into business, I think we generally have an idea of how much money we want or need to make. At least, I hope we do! I know I did. I knew how much money I had to bring it to my household, and I worked very hard to make sure I did just that. But after a while if you really look at it, do you think you could be making more money? I bet you could. Once your business settles into itself, and you begin working with clients, the day to day ‘stuff’ can take over –… Read More »3 Simple Ways to Improve The Bottom Line in Your VA Business