In order to build your business, you have to make time for marketing.
Many Virtual Assistants know this, but it can be difficult to find the time. And once we start working with clients, that always seems to take priority over marketing our own business, but it shouldn’t!
Keeping your own marketing active is a key piece of ongoing business.
People insist that they don’t have enough time to do everything, and certainly marketing falls to the bottom of the list.
I know that it’s tough – believe me it’s the same for me sometimes. But I have seen the results when I do make time to market and so that keeps me finding time, even when it seems impossible.
I have also seen the results that other successful business owners get…and it’s because they make marketing their #1 priority.
If you’ve made marketing a low priority, here are some things for you to do TODAY to start to change that:
- go to your calendar, make a 15-20 minute block every day, for the next month and label it: social media connections. During that time slot, make a point of connecting with 1 to 5 people in your social media channels in a meaningful conversation.
- turn off your email/phone/social media now and work uninterrupted for 20 minutes by following up from an event you have recently attended.
- make a list of your time-wasters during the day (internet surfing, computer games, yakking with friends, surfing Facebook) and the next time you start to do one of these activities, stop and do a marketing task instead: jot down 5 ideas for new articles, write a blog post, research a guest for your next teleseminar, write a special email to your list, etc.
- take a look at all the ezines you get and ruthlessly start unsubscribing – keep only the ones you actually open, read and take action on. Take one tip from an ezine and make a point of implementing that tip into your business in the coming week or month.
- plan your newsletter topics for the next month (if you aren’t yet doing a weekly newsletter, start!). What content will you share?
- take 20 minutes and look up some networking events to attend in the next month.
Marketing is an ongoing process for you for the lifetime of your business. The sooner you start cultivating consistent marketing habits, the sooner you’ll start reaping the rewards you want.
Try taking these small steps…they may seem big, but they are doable. With consistent effort you will see consistent results – attracting more clients and prospects than you think!
When you break the whole ‘marketing’ topic down into really manageable pieces, it is much less overwhelming, and a lot easier to do consistently, and well.
You will also feel really good about your ability to market effectively and this increased confidence will show throughout all areas of your business and personal life.
If you need some help planning your marketing activities, contact me for your complimentary ‘Cut to the Chase’ Call and I’ll help you clarify what your next step is, for your success!
Book yours here: www.yourvamentor.com/15-min.