repurposing content

Create an Onboarding Process for Your VA Clients

First impressions matter, in every relationship – but especially in business. When a client has paid you money or agreed to work with you, their expectations kick into gear immediately. If you aren’t providing a great first impression, you could be losing a bit of your client’s trust before you even start working together. Have you developed a great onboarding process for your new clients? If you haven’t, I have some great tips for you. Your process for onboarding clients should be all about clarity and communication. 1. Send a welcome letter or email. Once a client agrees to work with you, clearly outline what comes next for them. Be succinct in your emails – try not to get too… Read More »Create an Onboarding Process for Your VA Clients

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Are You Blogging To Promote Your VA Business?

If you are not blogging to promote your Virtual Assistant business, you should be. Blogging is an easy way to promote your VA business – it takes a bit of practice to get it right, but consistent blogging helps you create regular content, showcase your expertise, and drive traffic to your website – free! Here’s how simple it is: Create regular content. When you write just one blog post a week, you will be creating new content for your VA website. And that content can be repurposed to use in your other marketing initiatives, like social media. The search engines love new content. When you publish a new article, Google and other search engines recognize that as a new page… Read More »Are You Blogging To Promote Your VA Business?

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How to Write a Great Blog Post in One Hour

How long does it take you to write a blog post? If it’s taking you more than an hour, I’m glad you are here. Many Virtual Assistants have a hard time writing efficiently, and this often causes them to waste more time than necessary when it comes to blogging. When it takes you too long to do something, that task often gets pushed aside in favour of other things. Blogging usually takes a back seat to everything else in a VA business, often because you just don’t feel that you have time to get it done. What if I told you that you can write great blog posts consistently in just one hour a week? The key to marketing is… Read More »How to Write a Great Blog Post in One Hour

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5 Ways for Virtual Assistants to Produce Content More Easily

How does it make you feel when somebody says you should be creating content daily on your VA social media channels? Does that hair on the back of your neck stand up? Many Virtual Assistants get paralyzed by the idea of creating content – writing blogs, doing videos, putting out social media. Why is this? Because they don’t know what to write about. Or maybe because they don’t have a content plan. When you don’t really have a plan to do something, it can fail miserably. It can also take 10x as long to do it – which means you could be wasting valuable time every day. If you are sitting down every morning trying to figure out what to… Read More »5 Ways for Virtual Assistants to Produce Content More Easily

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Stop Lurking on Social Media!

Social media is supposed to be … social. Are you? I see you. I know you’re there. You are on social media but You. Never. Post. And you never comment! How many people have you interacted with today on your social media profiles? Fewer than five? None? My goodness, what is the point of being on social media if you are not being social? I know, I probably sound like your mom when I say that, but it’s true. We are all on social media for the personal aspect of it. Mindless scrolling to find funny videos or pictures, recipes, news stories. No problem, I do it too. But so many of you are also on there for your business,… Read More »Stop Lurking on Social Media!

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10 Content Ideas for Your Virtual Assistant Blog

I was recently working with a VA who was trying to get some content up on her blog and website, as she was starting to network with potential clients. I suggested that she populate her new blog with a few posts so that when people showed up to check her out, she wouldn’t look quite so brand new. She was stuck because she said she didn’t know what to write about. This is a common stopping place for VAs – not knowing what to write on your blog. We often don’t see our own value and we think, ‘What could I possibly write about that would interest anyone?’ So I decided to put together a quick list of some content… Read More »10 Content Ideas for Your Virtual Assistant Blog

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Chocolate, Cinnamon – and What They Have to Do with Repurposing Your Content

I was recently talking with a client about repackaging and repurposing content. I had suggested that it would be a good idea to take an audio from a teleclass and repackage it into several other pieces that the client could use in her marketing. She didn’t understand why I would suggest doing that – the audio itself was content so why didn’t we we just blast the link out for everywhere so people could opt in to it and therefore get the material – no extra work required. It’s important to realize that people take in their information in all different kinds of ways. In order to reach them you need to find the way that speaks directly to them.… Read More »Chocolate, Cinnamon – and What They Have to Do with Repurposing Your Content

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