creating content

Podcast: Simple and Memorable is the Key to Promoting Your VA Business

Today’s Quote: Make it simple. Make it memorable. Make it inviting to look at. Make it fun to read. – Leo Burnett Welcome to another episode of the podcast that teaches you how to be a ridiculously good virtual assistant. Today we are going to talk about content – what you are putting out there to attract clients and get visibility for your VA business. Click the play button above to tune in, or choose your favourite podcast player below:   Connect with Tracey D’Aviero, VA Coach and Trainer         Episode Notes: Today we are going to talk about content – what you are putting out there to attract clients and get visibility for your VA business.… Read More »Podcast: Simple and Memorable is the Key to Promoting Your VA Business

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Everything is Content, So Start Looking For It

If you are wondering if it’s time to raise your Virtual Assistant rates, then it’s probably time. You have no doubt heard me tell Virtual Assistants that everything is content – and it’s true.  Getting stuck on what to post about is very common – but if you start looking in the right places, you will find that there is so much to draw on in your everyday life. Everything is content, and content is everywhere. What do I mean by that? Well, the most important thing about content is that your clients find it relatable. Relatable content is simply stuff that your clients will read and find a connection with. When they see it, they will they ‘oh I… Read More »Everything is Content, So Start Looking For It

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Podcast: Create Content That Stands Out From Daily Actions and Interactions

Today’s Quote: Social media is here. It’s not going away; not a passing fad. Be where your customers are: social media. – Lori Ruff Welcome to another episode of the podcast that teaches you how to be a ridiculously good virtual assistant. Today we are going to talk about creating content that stands out – from your daily actions and interactions. Click the play button above to tune in, or choose your favourite podcast player below:   Connect with Tracey D’Aviero, VA Coach and Trainer         Episode Notes: So everything is content. What do I mean by that? Well, a lot of VAs tell me that they don’t know what to post about, so it mostly comes… Read More »Podcast: Create Content That Stands Out From Daily Actions and Interactions

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Stop Lurking on Social Media!

Social media is supposed to be … social. Are you? I see you. I know you’re there. You are on social media but You. Never. Post. And you never comment! How many people have you interacted with today on your social media profiles? Fewer than five? None? My goodness, what is the point of being on social media if you are not being social? I know, I probably sound like your mom when I say that, but it’s true. We are all on social media for the personal aspect of it. Mindless scrolling to find funny videos or pictures, recipes, news stories. No problem, I do it too. But so many of you are also on there for your business,… Read More »Stop Lurking on Social Media!

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Struggling with Creating Content for Your Virtual Assistant Blog? Do This.

You probably hear it all the time. As a Virtual Assistant, you should be blogging. Many VAs struggle with getting a blog started – or keeping it going. But writing a blog is not the only way you can create content for marketing your business. There is really one main skill you need to develop to get lots of content created for your marketing. It’s called repurposing. Repurposing means to reuse something you have already created in a slightly different way. I’ll explain how to do that below. First things first, usually the thing that stops you from creating content is not knowing what to write about. VAs who say they hate to blog probably don’t hate to write –… Read More »Struggling with Creating Content for Your Virtual Assistant Blog? Do This.

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